Advice that adds up.

Welcome to Equals, a new kind of tax and accounting advisory firm established by Craig Riddle, providing expert advice and personalised business solutions that add up and help your business succeed. We are trusted partners that help our clients with all their tax, business advisory and accounting requirements.

After 23 years as a tax and business advisory services partner of a Big 4 accounting firm, Craig has launched Equals to apply his extensive experience and expertise to be a trusted business partner to entrepreneurial and family business clients.  Equals’ aim is to provide expert tax and business advice and personalised solutions that add up and help your business succeed. 

The launch of Equals sees its principal return to what he aspires to - working with passionate people who want to accelerate their business’ growth and create positive change.  Equals will take you from where you are to where you want to be by providing clear and insightful advice and helping you understand your numbers so that you can make better business decisions.